Hindu business line   hbl

A DIY strategy works if you have the head for it

Retail participation through direct plans currently accounts for only 22 per cent of equity and equity-oriented funds. Inadequate awareness about the direct route and the details of how they operate, and paucity of time, are the reasons why retail participation in direct plans is tepid. If you believe you have the head for picking funds, and the time to keep track of them, here’s the lowdown on how to invest in direct plans.