“Robo-advisers are still uncharted territory for most investors but in the years to come, they will win confidence and trust by following the principles from Isaac Asimov’s farsighted Robot Series — we have three laws of robo-advice: A robo-adviser shall not harm an investor’s savings, or through inaction, allow an investor’s savings to come to harm; a robo-adviser shall always act transparently, and in the best interest of the investor, even if it means lower fees for itself and lastly, a robo-adviser shall continually drive down costs, making solid investment advice accessible to everyone, including smaller, newer and younger investors,” said Kunal Bajaj, Founder & Chief Executive Officer, Clearfunds, a robo advisory firm.
