Clearfunds vs ICICI Direct

Features
Direct Mutual Funds			Only Regular Funds offered by ICICI Direct
No Hidden Commissions from Mutual Fund Company			ICICI earns approx 1% hidden annual commission from your investment balance
Fund Selection	3000+ schemes from 36 Fund Houses	3000+ schemes from 38 Fund Houses	ICICI offers 2 small funds Escorts Mutual Fund and Shriram Mutual Fund (accounting for only 0.02% of the total Mutual Fund industry AUM)
Fund Recommendations			—
Fund Factsheets and Star Ratings	(Morningstar, the world leader in Fund Ratings for over 30+ years)	(Value Research)	—
Low Cost Index Funds Available			—
No Demat Account Needed?			Mutual Funds units are held in Demat mode Rs. 975 a/c opening free for year 1, Rs. 700 each year thereafter (+GST)
Flexi-SIPs (Increase, decrease or cancel the amount as well as date of each SIP, or the whole SIP plan)			Only Regular SIPs offered on ICICI Direct
Any-Date SIP (Set up a SIP for any date of the month (1-28) for any Fund Company)			—

Pricing No Hidden Commissions on Clearfunds
No Account Opening Fee		Account opening fee Rs 975 (+GST)
No Account Maintenance Fee		Annual account fee Rs 700 (+GST)
Zero fee investing	(on one-time investments and SIPs)	ICICI earns approx 1% hidden annual commission from your investment balance. Rs. 100 per fund per transaction for lumpsum investment. Rs. 30 or 1.5% of the value of SIP, every month.

Don't take our
word for it.